The demand for professional financial advice continues to grow as Boomers (the largest generational group in U.S. history) approach retirement and Millennials enter their peak earning years. Contrary to some misperceptions, consumers in these groups more often value professional advice as their financial needs become increasingly complicated.
Did you know...Among members who completed a high school education or equivalent, two in five do not engage in activities to manage their healthcare? Or that brick and mortar pharmacy customers with a high school education or equivalent are significantly more likely to ask questions about how to use medication and possible side effects than those who attended higher education institutions?
Insights are derived from the following J.D. Power research: 2014 and 2015 Member Health Plan Study and the 2014 Pharmacy Study.
J.D. Power and Associates has become aware that consumers are receiving letters from a company using the J.D. Power and Associates name and logo selecting them to become a "Consumer Service Evaluator" or mystery shopper. The letter includes a check as payment for the recipient's services, and the recipient is often asked as their first assignment to wire money back via Western Union in order to evaluate that service. The check is later discovered to be fraudulent.
J.D. Power is a global leader in consumer insights, data, analytics, and advisory services that helps clients drive growth and profitability. The company’s industry benchmarks and reputation for independence and integrity have established it as one of the world’s most well-known and trusted brands.
Painting the interior of a home is one of the most common, yet impactful home improvement projects consumers undertake. Manufacturers rely heavily on loyalty in terms of both repeat purchases and positive recommendations. Loyalty can only be achieved by truly understanding customers’ attitudes, preferences, and ultimately delivering an outstanding customer experience. View the webcast to gain insights into the interior paint customer experience.
Understanding the Voice of the Customer is critical to success in today’s highly competitive home buying/selling marketplace. Knowing how home buyers and sellers evaluate your company’s services, compared with those of your competitors, will help your company increase its competitive advantage by fine-tuning the practices that may drive high levels of customer satisfaction, increase loyalty and advocacy, and grow market share. View the webcast to gain insights from J.D. Power’s Home Buyer/Seller Satisfaction Study.
J.D. Power’s utility industry research has identified quantifiable links between customer satisfaction and key financial metrics, such as profitability and credit ratings. In fact, a highly satisfied customer base can be a leading indicator of return on equity for utilities. This finding suggests that electric utilities may benefit directly from investments in programs aimed specifically at improving customer satisfaction.
Creating awareness and motivating customers to engage with energy programs, services, and new technologies are a challenge for utilities. View the webcast to learn how Sacramento Municipal Utility District (SMUD) unlocked the potential of their database using a segmentation model to enhance the overall effectiveness of their customer engagement and marketing activities.