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J.D. Power 2018年台灣新車銷售滿意度 (SSI) 調查

新加坡 2018年10月1日訊  - J.D. Power於今天發表最新2018年台灣新車銷售滿意度 (SSI) 調查SM。調查顯示,隨著越來越多進口車款出現在台灣市場,消費者在過去五年間購買非豪華品牌進口車的比例幾乎成長一倍 (從2014年的17%增加到2018年的33%)。 

此購買行為的趨勢主要源自於消費者購買力的差異。相較於選購國產製造車款的新車車主,進口車新車車主的月收入中位數高出10個百分點。此外,以購車所佔之平均家庭所得而言,進口車款車主用於購車的花費 (相當於10個月所得) 也高於國產車款的車主 (8個月所得)。有趣的是,本次調查還發現,與選購國產車的車主相比,有更高比例的進口車款車主為自營業者 (14%,國產車車主則為10%)、或為中高階管理者 (19%,相較於國產車車主的10%)。 

J.D. Power區域總監Kaustav Roy指出:「可支配的所得越高,消費者有能力選擇的車款種類越多。  市面上的進口車款變多,不僅為消費者提供更多元的選項,也使得整體產業的競爭加劇。若要在競爭中勝出,汽車業者必須依據顧客特性與購車原因,妥善地做出產品區隔。」 

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J.D. Power-LMC Automotive Forecast September 2018

DETROIT: 27 Sept. 2018 — New-vehicle retail sales in September are expected to fall from a year ago, according to a forecast developed jointly by J.D. Power and LMC Automotive. Retail sales are projected to reach 1,172,700 units, a 2.8% decrease compared with September 2017 on a selling day adjusted basis. (Note: September 2018 has one less selling day than September 2017).

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J.D. パワー 2018年法人向けテクニカルサポートコールセンター満足度調査


J.D. パワー ジャパンは、2018年法人向けテクニカルサポートコールセンター満足度調査SMの結果を発表した。

 各セグメントにおける総合満足度ランキングは下記の通り。

<サーバー部門>

 第1位:リコージャパン(702ポイント)

 第2位:富士ゼロックス(694ポイント)

 第3位:大塚商会(684ポイント)

<PC/タブレット部門>

 第1位:リコージャパン(695ポイント)2年連続での総合満足度第1位

 第2位:大塚商会(694ポイント)

 第3位:富士通(625ポイント)

<コピー機/プリンター部門>

 第1位:富士ゼロックス(706ポイント)

 第2位:大塚商会(704ポイント)

 第3位:リコージャパン(701ポイント)

<業務ソフト部門>

 第1位:大塚商会(687ポイント)3年連続での総合満足度第1位

 第2位:TKC(678ポイント)

 第3位:PCA(677ポイント)

◆より「迅速性」が求められるBtoBコールセンター◆

Japanese

2018 U.S. Life Insurance Study

COSTA MESA, Calif.: 27 Sept. 2018 — Insurers, specifically multi-line insurers, that have increased their efforts on improving the customer experience, have seen an overall increase in customer satisfaction, according to the J.D. Power 2018 U.S. Life Insurance Study.SM However, the industry as a whole declines significantly in 2018.

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2018 U.S. Residential Wireline Studies

COSTA MESA, Calif.: 27 Sept. 2018 — Residential wireline companies that focus on finding newer, more effective ways of communicating with their customers have driven the increase of customer satisfaction, according to the J.D. Power 2018 U.S. Residential Television Service Provider Satisfaction StudySM; the J.D. Power 2018 U.S. Residential Internet Service Provider Satisfaction StudySM; and the J.D. Power 2018 U.S. Residential Telephone Service Provider Satisfaction Study.SM

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U.S. National Banking Satisfaction Study

COSTA MESA, Calif.: 27 Sept. 2018 — Convenience, seamless digital offerings and strong checking account and credit card offerings have become the formula for customer satisfaction with the country’s largest retail banks. According to the J.D. Power 2018 U.S. National Banking Satisfaction Study,SM Chase ranks highest by consistently performing well in this formula, while excelling at preventing and resolving customer problems when they arise.

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2018 China Initial Quality Study (IQS)

BEIJING: 27 Sept. 2018 – New-vehicle quality in China has slightly decreased after years of continuous improvement, but the new-car smell, which has long been the top complaint by vehicle owners in China, has substantially improved, according to the J.D. Power 2018 China Initial Quality StudySM (IQS),released today.

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J.D. Power 2018 India Sales Satisfaction Index (Mass Market) Study

SINGAPORE: 26 Sept. 2018 — As the abundance of digital research builds, a new type of customer is being introduced to car showrooms in India, according to the J.D. Power 2018 India Sales Satisfaction Index (Mass Market) StudySM released today. The study finds that 54% of new-vehicle buyers have used the internet as a pre-shopping tool this year, nearly double from 2013. 

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J.D. Power 2018 India Sales Satisfaction Index (Mass Market) Study

SINGAPORE: 26 Sept. 2018 — As the abundance of digital research builds, a new type of customer is being introduced to car showrooms in India, according to the J.D. Power 2018 India Sales Satisfaction Index (Mass Market) StudySM released today. The study finds that 54% of new-vehicle buyers have used the internet as a pre-shopping tool this year, nearly double from 2013. 

English

2018 China Initial Quality Study (IQS)

BEIJING: 27 Sept. 2018 – New-vehicle quality in China has slightly decreased after years of continuous improvement, but the new-car smell, which has long been the top complaint by vehicle owners in China, has substantially improved, according to the J.D. Power 2018 China Initial Quality StudySM (IQS), released today.

English

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